Using Vectors To Create Business Websites

Let’s assume you’ve got your business model, your branding, and your product all figured out. You’re ready to put it all out there for the world to start noticing. But how? Using the internet is the obvious choice, but knowing what will work to entice potential clients is a challenge. This guide will introduce you to the world of vectors – the best way to create professional, informative, and attractive websites to effectively market your product.

Stock Photo - Abstract yellow & green pixel pattern as backgroun

So what is a vector? Here’s the scoop: most digital graphic files come in one of two forms. Either it is a raster image or a vector image. Raster images are composed of pixels – tiny boxes of colour, all in a grid. Together, those pixels will compose a high quality image at a particular size, based on its resolution. But as soon as you enlarge the image, it starts to look distorted, or pixelated. Here’s where vector images come in. Vectors are composed of curves, lines, and points related to one another by math equations. So even if you were to enlarge your vector image, the math remains constant, maintaining the quality and definition of the image regardless of its size. Vectors are a better choice than raster images because they offer the sharpest, most consistent, and fool-proof solution for creating professional website design. Here are three easy steps for working with vectors:


1.First things first, you’ll need to download some vectors. With so much choice available online, it’s important that you find an excellent source for vector files. Search using keywords, or browse categories, and you’ll find thousands of vectors that you can download and use in your website design.


2.The next thing you’ll need is software to edit the vectors you’ve downloaded. Adobe Illustrator is my favorite, and one of the best vector-based programs out there – it’s easily and widely used. When you open your vector file in editing software, you can manipulate paths, customize colors, or zoom in to get a better look at the components of the file.


3.After you’ve finished editing your vector, you’ll want to save it as a .svg file. SVG stands for Scalable Vector Graphics. The biggest benefit of saving your vector as a .svg file is its small size. Websites have a lot of content, and the smaller the files of that content are, the faster the site will load. A fast website equals an enjoyable experience for your users.


Once you’ve inserted your vector image into your website, you’re done! With these easy steps, you’ll be on the right track to creating a professional, appealing website. By using vectors – small, scalable graphics files – you can transform any website from mediocre to amazing. To gather some inspiration, click here and start searching!

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